Derbyshire jewellery gifting business supplying Pride bracelets for stars including Harry Styles and Ed Sheeran at Capital Summertime Ball
A jewellery business set up by a Derbyshire husband-and-wife when the coronavirus pandemic was at its peak are providing the gifts for celebrities including Harry Styles and Ed Sheeran at a huge concert in London.
Letterbox Love was initially a side hustle set up by Kerry Bilson when she was working from home during the first UK lockdown. The former Virgin Atlantic cabin crew found that channelling her talent for writing poems and combining them with cute, affordable bracelets as gifts was a welcome creative release from day-to-day life and the business grew quickly with orders from around the globe.
And this weekend, stars such as Mabel, David Guetta and dance diva Becky Hill – plus chart-topping solo artists Ed Sheeran and Harry Styles, fresh from their sell-out shows – will receive a gift bag ahead of their performance at the Capital Summertime Ball at Wembley Stadium that will include a bracelet created by Letterbox Love.
“It’s quite something thinking that a mega star like Harry Styles could be wearing one of our bracelets,” said Kerry, “he’s a real style icon – he’s been on the front cover of Vogue magazine – and his sequin-clad jumpsuit worn recently at Coachella would be the perfect accompaniment to the Pride bracelet we have sent to Capital HQ.”
Letterbox Love were asked to cater for 40 celebrities and, with June being Pride month around the world – it’s the 50th anniversary of the Stonewall riots in America that changed gay rights for a lot of people – Kerry thought that the Letterbox Love bracelets created to celebrate individuality would be perfect.
She said: “Each bracelet is adorned with a beautiful cubic zircona stone-encrusted rainbow centerpiece on a red chain. It is attached to a card that reads ‘Let your colours shine on through, a time to celebrate all of you’ and has been a big seller for us this month.”
Letterbox Love have also been busy creating charity bracelets for national card and gift company Cardzone, who have ordered thousands of the Stand With Ukraine bracelets. £1 from the sale of each sunflower bracelet is donated to the British Red Cross’s Ukraine Crisis Appeal.
Kerry said: “We are delighted that, as well as having Letterbox Love products stocked globally – stores in Europe, the USA and Canada as well as here in the UK sell Letterbox Love products – our gifts will also be available to buy in 60 Cardzone stores, including their Paper Kisses and Hallmark shops.
“Cardzone have been incredibly supportive of our business since we first signed a deal with them and Kim Baker, their product and merchandising manager, has helped a great deal.
“The Stand With Ukraine bracelet, which is also available on our website and via our Etsy shop, is our way of giving back to a well-respected charity that is doing an incredible job at what is a very difficult time.”
Prices for Letterbox Love products start from £8 for bracelets including their ‘teacher’, ‘good luck’ and ‘flower girl’ keepsakes, which are wrapped around a card with a poem written by Kerry, and wrapped in recyclable tissue paper.
Letterbox Love offer free UK shipping and gift wrapping, plus 15% off when you purchase two or more items. To find out more, visit www. letterbox-love.co.uk or head to our socials @letterboxloveofficial